📣 Adobe Develops a New AI Video Model
posted 16 Apr 2024
Adobe is working on a new artificial intelligence model from the Firefly family, set to be integrated into Adobe Premiere Pro. This tool will enable users to create videos based on textual queries, manipulate objects within the footage, and expand the length of video recordings.
The company has yet to announce when the beta version will be available, but they promise to roll out the new feature by late 2024. A sneak peek was already provided through a short demonstration video that illustrates the capabilities of the model, presently in internal testing phases.
Adobe is also considering the integration of third-party AI video models, such as Sora and Pika Labs, to enhance functionality for users. However, critics are skeptical about these claims, doubting whether Adobe will provide free access to these features for its customers.