The Italian designer brand John Richmond, known for its innovative and rocker views on fashion, is deepening its collaboration with SHIBA INU.
A number of brand labels that John Richmond is presumably preparing for his collection called “John Richmond x Shib” have appeared on the web.
In early spring 2022, it became known that John Richmond’s collaboration with the flagship cryptocurrency meme project included the creation of a limited edition NFT (10,000 pieces). The release of their physical analogs is also planned.
It is expected that this will be a stylish collection of merch and shoes, which should be recognizable without direct branding due to the slogans common to both projects.
Sneakers from the future collection. Source - John Richmond
The presentation is expected in September, at the Milan Fashion Week. The John Richmond show will be called “Legends Live Forever”.
The logo references the official US motto “In God We Trust”, which we can see on US dollars. Richmond’s slogan is “In Good We Trust”.
In the last year, SHIBA INU has made significant efforts to change not only its direction of development to the fundamentality and progress of the ecosystem but also to an image upgrade.
At the same time, the team tries to be consistent with its identity, which has become the reason for the success and popularity of the project. In this light, the partnership with John Richmond seems to be an excellent collaboration that can further strengthen the “SHIBA army”.
